WordPress plugin intelligence profile

ConversionWax

Personalize and A/B test site banners with ConversionWax.

WP PlugIndex snapshot

Current directory snapshot

Tested up to WordPress 6.9
Current version1.0.1
WordPress coverageTested up to WordPress 6.9
Minimum stackWP 6.3 · PHP 7.4
Directory statusactive
Last directory update1 Apr 20267mo ago
Active installationsNewAdoption metric — not a quality score
WordPress.org ratingNo WordPress.org ratings yet
Official packageDirect from WordPress.org

Repository metrics are context, not quality scores. Active installations measure adoption and can strongly reflect a plugin’s age and historical popularity. Ratings, recent updates and “Tested up to” metadata also do not guarantee modern code, error-free operation, security, feature completeness or suitability for a particular site. Why active installs don’t tell the whole story →

WP PlugIndex currently records ConversionWax version 1.0.1 as active, updated 7mo ago and tested up to WordPress 6.9.

Overview

About this plugin

ConversionWax lets you show the right banner to the right visitor at the right time. Target by location, UTM parameters, device, or time of day – then A/B test variants to find what converts best.

How It Works:

  • Install the plugin and enable it from Settings > ConversionWax
  • Create banners and personalization rules in the ConversionWax dashboard
  • Drop the [conversionwax id="your-id"] shortcode wherever you want a banner
  • ConversionWax handles the rest – delivering personalized content and tracking results

Key Features:

  • Geo-targeting – Show different banners by country, city, or region
  • Campaign matching – Personalize based on UTM parameters and URL variables
  • A/B testing – Split traffic between variants and track which converts best
  • AI Studio – Generate banner images from text prompts, no designer required
  • Real-time analytics – Track impressions, clicks, and conversion rates
  • Device targeting – Serve viewport-optimized content for desktop, tablet, and mobile
  • Time-based rules – Schedule banners by date, time, and timezone
  • Team collaboration – Role-based access for owners, admins, and editors
  • Multiple content types – Single banners, slideshows, and personalized text

WordPress Plugin Features:

  • Simple settings page to enable/disable the script
  • Configurable script injection location (header or footer)
  • Shortcode for placing banner containers anywhere on your site
  • Deferred script loading for fast page performance
  • Clean uninstall – removes all data when the plugin is deleted

Shortcode Usage:

Place a ConversionWax container anywhere in your content:

[conversionwax id="your-content-id"]

Replace your-content-id with the ID from your ConversionWax dashboard. You can use multiple shortcodes on the same page for different banners.

Third-Party Service:

This plugin relies on ConversionWax, a third-party SaaS platform. When enabled, it connects to:

  • https://assets.conversionwax.com – loads the ConversionWax JavaScript application
  • https://cfg.conversionwax.com – loads per-banner configuration and stylesheets

These connections transmit the banner ID and standard browser request data (IP address, user agent, referrer) to ConversionWax servers. By using this plugin you agree to the ConversionWax terms and privacy policy:

  • ConversionWax Terms of Service
  • ConversionWax Privacy Policy

Privacy Notice:

This plugin loads an external JavaScript file from ConversionWax servers that may collect visitor analytics data. ).

Privacy Policy

js ) to provide banner personalization and A/B testing functionality.

When the script is loaded and banners are displayed:

  • Site identifier: The banner ID is used to fetch the appropriate configuration
  • Basic analytics: The script may collect anonymized interaction events (impressions, clicks) to provide A/B testing insights
  • No personal data: The plugin itself does not collect, store, or transmit any personal data from your WordPress installation

For full details, please refer to:

  • ConversionWax Terms of Service
  • ConversionWax Privacy Policy

). This includes consent for loading third-party scripts and collecting analytics data.

WordPress.org metadata

Plugin tags

Topics listed for this plugin in the WordPress.org directory.

  • ab testing
  • a
  • b
  • banners
  • conversion
  • optimization
  • personalization
Compatibility & maintenance

Compatibility & maintenance

Tested up to WordPress 6.9

Not yet marked as tested with WordPress 7.1. WordPress.org currently lists Tested up to 6.9.

Current WordPress releaseWordPress 7.1
WordPress.org Tested up to6.9
Minimum requirementsWordPress 6.3 · PHP 7.4
Update activity1 Apr 20267mo ago

“Tested up to” is directory metadata supplied by the plugin author. WP PlugIndex does not turn an older declaration into a claim that the plugin is incompatible.

Changes recorded by WP PlugIndex

Recent tracked changes

No tracked version or compatibility changes have been recorded by WP PlugIndex yet.

Tracking & source

WP PlugIndex tracks public WordPress.org directory metadata and records selected version, compatibility and availability changes as they are detected.

Plugin watchlist

Watch this plugin

Sign in to your WP PlugIndex account or create a free account. Free accounts can watch up to 5 plugins and see what changed.

Watch limit

Watchlist limit reached

You have reached your current active watch limit.