Active installations20Adoption metric — not a quality score
WordPress.org ratingNo WordPress.org ratings yet
Official packageDirect from WordPress.org
Repository metrics are context, not quality scores. Active installations measure adoption and can strongly reflect a plugin’s age and historical popularity. Ratings, recent updates and “Tested up to” metadata also do not guarantee modern code, error-free operation, security, feature completeness or suitability for a particular site. Why active installs don’t tell the whole story →
WP PlugIndex currently records ServerTrack – Server-Side Tracking & Tagging for WooCommerce version 1.3.1 as active, updated 5mo ago and tested up to WordPress 6.9.
Overview
About this plugin
ServerTrack is a powerful Server-Side Tracking solution designed to fix signal loss caused by iOS14, Ad Blockers, and ITP (Intelligent Tracking Prevention). By moving your tracking from the browser to the server, you ensure 99% data accuracy and improve your ROAS.
Why use this plugin?
Most tracking solutions require complex setups involving Google Tag Manager (GTM), DataLayer plugins, and expensive monthly subscriptions.
ServerTrack is different. This plugin handles everything:
Generates the DataLayer: It automatically detects WooCommerce events (ViewContent, AddToCart, Checkout, Purchase) and creates the necessary data. You do NOT need “GTM4WP” or any other plugin.
Connects to CAPI: It loads the ServerTrack SDK to send events directly to your server and Facebook Conversion API.
Handles Deduplication: Automatically manages Event IDs to ensure Facebook does not double-count events from your Browser Pixel and Server.
Key Features:
Zero-Code Setup: Just paste your Auth Key and select “Full Plug-and-Play”.
Custom Domain Support: Use your own subdomain (e.g., track.yourstore.com ) to set first-party cookies and bypass ad blockers completely.
Automatic WooCommerce Tracking: Tracks Product Views, Cart Additions, Checkouts, and Purchases out of the box.
Advanced Matching: Automatically captures and hashes customer data (Email, Phone, Name, City) from WooCommerce orders to improve Facebook Match Quality scores.
Custom Events: Fire custom tracking events on any URL pattern you define.
URL Exclusions: Disable tracking on specific pages (e.g., privacy policy, terms).
Configurable AddToCart Triggers: Add custom CSS class, ID, name, href, or data-attribute selectors to detect add-to-cart buttons on any theme.
WordPress.org metadata
Plugin tags
Topics listed for this plugin in the WordPress.org directory.
facebook pixel
server side tracking
analytics
woocommerce
Compatibility & maintenance
Compatibility & maintenance
Tested up to WordPress 6.9
Not yet marked as tested with WordPress 7.1. WordPress.org currently lists Tested up to 6.9.
Current WordPress releaseWordPress 7.1
WordPress.org Tested up to6.9
Minimum requirementsWordPress 5.6 · PHP 7.4
Update activity7 May 20265mo ago
“Tested up to” is directory metadata supplied by the plugin author. WP PlugIndex does not turn an older declaration into a claim that the plugin is incompatible.
Changes recorded by WP PlugIndex
Recent tracked changes
No tracked version or compatibility changes have been recorded by WP PlugIndex yet.
Tracking & source
WP PlugIndex tracks public WordPress.org directory metadata and records selected version, compatibility and availability changes as they are detected.
