About this plugin
Incode Automations builds store automations that read top to bottom like a sentence:
When their first order is completed → create a 10% coupon → email it → wait 5 days → remind them if they have not used it.
Every automation is a trigger plus a list of steps. A step can wait, create a coupon, send an email or add an order note, and any step can carry a condition, so the sequence only continues for the people it should.
Included recipes
You do not start from a blank screen. Five automations come written and ready to review:
- 10% off the second purchase — when their first order is completed, with a reminder if the coupon goes unused.
- Loyal customer discount — for someone who has already ordered several times.
- Welcome to new customers — when they create an account in the store.
- Failed payment rescue — when an order ends up cancelled or failed.
- Abandoned cart recovery — half an hour after someone leaves a cart behind, with the products they left and a link back to them. Needs Incode Cart Toolkit, which is what captures the cart.
They are created as drafts on purpose: you review the wording, set your own discount and switch them on yourself.
Triggers
- An order is completed
- An order is paid
- An order is cancelled or fails
- A customer registers, filtered by role
Conditions
- Number of orders by the customer, optionally within the last N days
- Whether this is their first purchase
- Order total
- Total spend by the customer
- Whether the coupon you sent has been used
How it works
An automation is not a sleeping process. Each person inside one is a row with a “resume at” date, and a 15-minute heartbeat runs whatever is due. A five-day wait costs nothing while it waits, and if the server is down for a week, everything resumes where it left off when it comes back.
Coupons are single-use, carry an expiry date and can be restricted to the person who received them.
What this plugin does not do
It does not manage subscriber lists, segments, opt-in forms or newsletters. That belongs to an email marketing plugin, and this one is meant to sit next to it, not replace it. If you already run the same automation there, switch one of the two off so customers are not offered the same discount twice.
Privacy
The plugin sends email only to people who trigger an automation in your own store, and every email carries an unsubscribe link. Nothing is sent to any external service: no analytics, no third-party API calls, no phoning home.