Active installations400Adoption metric — not a quality score
WordPress.org ratingNo WordPress.org ratings yet
Official packageDirect from WordPress.org
Repository metrics are context, not quality scores. Active installations measure adoption and can strongly reflect a plugin’s age and historical popularity. Ratings, recent updates and “Tested up to” metadata also do not guarantee modern code, error-free operation, security, feature completeness or suitability for a particular site. Why active installs don’t tell the whole story →
WP PlugIndex currently records Easy UTM Builder version 2.0.0 as active, updated 19d ago and tested up to WordPress 7.1.
Overview
About this plugin
Easy UTM Builder adds a modern campaign-URL builder under Settings → Easy UTM Builder. Tag any single (or external) URL the way you would with Google’s Campaign URL Builder, or generate UTM links in bulk across all of your posts, pages and custom post types — then copy, export, or turn them into QR codes.
It runs entirely in the WordPress admin. It adds nothing to your front end, makes no changes to your posts or permalinks, and writes no files to your uploads folder.
Single / external URL builder
Paste any URL — including external ones — and build a tagged campaign link.
Live preview updates as you type.
One-click copy, QR code generation (download as PNG), and save reusable presets.
Recent values are remembered so you stop retyping the same source/medium/campaign.
Bulk builder (your site content)
Generate UTM links across all post types, pages and custom post types at once.
Filter by post status (published, draft, pending, future, private, trash, or all) and by search term.
Browse results in a paginated table, copy individual links or a whole page.
Export the full result set as CSV or JSON (streamed straight to your browser).
Built for accuracy
URLs that already contain a query string (e.g.?p=123 ) or a #fragment are handled correctly — parameters are merged, never duplicated.
Every value is percent-encoded (RFC 3986), so spaces and special characters never break your links.
Optional, opt-in value formatting: lowercase everything and/or replace spaces with a hyphen or underscore.
GA4 ready
Enable the extra Google Analytics 4 / Google Ads parameters you need: utm_id, utm_source_platform, utm_creative_format and utm_marketing_tactic — alongside the classic utm_source, utm_medium, utm_campaign, utm_term and utm_content.
For power users and agencies
Block editor panel — copy the current post’s UTM URL while you’re editing it.
REST API — build URLs programmatically (namespace easy-utm-builder/v1 ).
Translation ready and fully accessible, built on native WordPress components.
Available in your language
org.
Why UTM URLs?
Attribute traffic correctly in Google Analytics / GA4
Measure e-commerce conversions by campaign
Track social, email, paid, affiliate and QR-code campaigns
WordPress.org metadata
Plugin tags
Topics listed for this plugin in the WordPress.org directory.
campaign url builder
analytics
ga4
tracking
utm
Compatibility & maintenance
Compatibility & maintenance
Tested with WP 7.1
Marked as tested with the current WordPress 7.1 release.
Current WordPress releaseWordPress 7.1
WordPress.org Tested up to7.1
Minimum requirementsWordPress 5.6 · PHP 7.4
Update activity14 Oct 202619d ago
“Tested up to” is directory metadata supplied by the plugin author. WP PlugIndex does not turn an older declaration into a claim that the plugin is incompatible.
Changes recorded by WP PlugIndex
Recent tracked changes
WordPress compatibility7.0.4→7.1.3
Tracking & source
WP PlugIndex tracks public WordPress.org directory metadata and records selected version, compatibility and availability changes as they are detected.
